Privacy Policy

Welcome to Wildies Casino (“we”, “us”, “our”). This Privacy Policy explains how we collect, use, store, and protect your personal information when you access or use our website located at wildiescasino.uk.com and related services. By using our website and services, you consent to the practices described in this policy. If you do not agree with any part of this policy, please refrain from using our services.

1. Data Controller

Wildies Casino is the data controller responsible for your personal data. Our registered office is at 12 Queen’s Road, London, SW1A 1AA, United Kingdom. For any privacy-related enquiries or to exercise your data protection rights, please contact our Data Protection Officer at [email protected].

2. Information We Collect

We collect and process the following categories of personal information:

Full name
Contact details including email address, telephone number, and postal address
Date of birth and gender
Account registration and profile information
Payment and transaction details (deposits, withdrawals, payment methods)
Device and technical information (IP address, browser type, operating system)
Usage data such as login times, location, and game activity
Identity verification documents (passport, driver’s licence, utility bills)
Data related to responsible gambling and self-exclusion
Communications you send to us, including customer support interactions
Special category data (e.g., health information) only if voluntarily provided
Information from third-party sources for fraud prevention and regulatory compliance

3. How We Use Your Data

Your personal data is processed for the following purposes:

To create, manage, and maintain your account and provide our services
To verify your identity, age, and eligibility to gamble in compliance with UK law
To process financial transactions securely and efficiently
To comply with legal and regulatory obligations, including anti-money laundering and responsible gambling requirements
To communicate important information about your account, service updates, or changes in terms
To administer promotions, bonuses, competitions, and loyalty programmes
To send marketing communications, where you have provided consent
To personalise your experience and tailor content, offers, and recommendations
To analyse usage patterns and improve our services and website functionality
To detect, prevent, and investigate fraud, security breaches, and other unlawful activities

4. Legal Basis for Processing

We process your personal data in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and the Gambling Act 2005. Our lawful bases for processing include:

Your consent, where applicable (e.g., marketing communications)
Performance of a contract (e.g., providing gambling services)
Compliance with legal obligations (e.g., identity verification, anti-money laundering)
Our legitimate interests, provided they do not override your fundamental rights (e.g., fraud prevention, service improvement)

5. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes described above and to meet legal and regulatory requirements. Typically, data is kept for up to five years after your account is closed or becomes inactive. In certain cases, such as self-exclusion or ongoing investigations, data may be retained for longer periods as required by law.

6. Marketing Communications

If you consent, we may send you promotional offers and news about our services or those of selected partners. You can update your marketing preferences or unsubscribe at any time via your account settings or by following the unsubscribe link included in all marketing emails.

7. Cookies and Tracking Technologies

We use cookies and similar technologies to:

Enable essential website functions and security
Remember your preferences and settings
Analyse site performance and user behaviour
Deliver tailored advertising and offers

You can manage or disable cookies through your browser settings; however, please note that some cookies are necessary for the website to operate properly.

8. Sharing and Transfer of Data

Your personal data may be shared with:

Third-party service providers such as payment processors, IT and software suppliers
Regulatory bodies including the UK Gambling Commission
Law enforcement agencies, where required by law
Fraud prevention and identity verification agencies
Affiliated companies within the Wildies corporate group
Other third parties you explicitly authorise

Where data is transferred outside the UK or European Economic Area (EEA), we ensure appropriate safeguards, such as standard contractual clauses, are in place to protect your data.

9. Data Security

We implement robust technical, physical, and organisational measures to safeguard your personal data from unauthorised access, disclosure, alteration, or destruction. Our security protocols are regularly reviewed and updated to maintain high standards of data protection.

10. Your Data Protection Rights

You have the following rights under UK data protection law:

The right to be informed about how your data is used
The right to access the personal data we hold about you
The right to rectify inaccurate or incomplete data
The right to erasure (“right to be forgotten”) in certain circumstances
The right to restrict or object to processing in specific cases
The right to data portability
The right to withdraw consent at any time without affecting prior processing
The right not to be subject to automated decision-making with significant effects

To exercise any of these rights, please contact us at [email protected]. We will respond to your request within the statutory timeframe.

11. Policy Updates

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or technological developments. We encourage you to review this policy regularly. Continued use of our services after changes constitutes acceptance of the updated policy.

12. Complaints

If you have concerns about our data handling practices, please contact us first at [email protected]. You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO), the UK’s data protection authority, via their website at https://ico.org.uk.

13. Responsible Gambling

Wildies Casino is committed to promoting responsible gambling. We use your data to support self-exclusion, limit setting, and other responsible gambling tools. For help and advice on safe gambling, please visit the UK Gambling Commission or organisations such as BeGambleAware.

Last updated: October 2024